Running out of ammo

The Motley Fool takes a look at the seemingly always-imperiled Borders Group and notes that graphic novels and young-adult literature are key to its survival gambit:

“Although comic books are probably considered a more male-oriented form of entertainment in the U.S., one Japanese publisher says women comprise 70% of the cellphone manga readers. (English-language manga has also become popular among women and girls in the U.S.)”

How is that last bit parenthetical? Seems like they’re burying their lead to me.

Comments are closed.

%d bloggers like this: